About Me

I am an experienced digital marketing professional with a robust foundation in Paid Ads, Social Media Management, Project Management, Email Marketing, Search Engine Optimization, AI, and Content Creation. I hold an MBA from California State University, Monterey Bay.

My expertise lies in crafting and executing innovative marketing campaigns that enhance brand visibility, drive website traffic, and fuel sales growth. I’ve successfully applied my skills across various sectors to deliver measurable and impactful results.

Key Highlights:

Brand Visibility Boost: Increased brand visibility by 25% by executing a comprehensive marketing strategy for Layfield in the US market.
Engagement Excellence: Achieved an average email open rate of 20% and a click-through rate of 15% through targeted campaigns across multiple regions.
Social Media Success: Generated over 500K engagements and gained 4.5K+ new followers for Lytx through strategic social media content and channel management.
Organic Traffic Surge: Boosted organic site traffic by 60% at Lytx through well-coordinated weekly blogs and SEO optimization.
Revenue Growth: Developed a social media marketing strategy for the Marine Corps Recruit Depot Museum, resulting in an 80% revenue increase through their online store.
Website Traffic Increase: Enhanced website content for Layfield Group, leading to a 40% increase in overall website traffic.
Ad Campaign Success: Managed Google AdWords and LinkedIn ad campaigns, achieving a 15% increase in brand awareness.
Certified Professional: Certified in Gen AI for Digital Marketing, AI-driven Growth Marketing Strategy, Google Analytics, Digital Marketing, Social Media Marketing, and HubSpot Content Marketing. Proficient in tools like Marketo, ActiveCampaign, Dynamics 365, Salesforce, Google Ads, Business Manager on Meta, Adobe Illustrator, Adobe InDesign, and Canva.

Explore my portfolio to see examples of my work.